You know who they are. You go to them for solutions to tough problems, advice on technical issues, creative insights, eagle-eyed perspectives. They are your company’s subject-matter experts. They can and should be fully empowered to burnish your brand and bring in new business.

We will

  • Help you identify and qualify employees with specialized expertise who can serve as experts for media and industry events.
  • Involve them in developing case studies and other marketing and sales collateral.
  • Prepare and train them to be interviewed by the media and speak publicly, as needed.
  • Arrange for speaking engagements, webinars and other public appearances that will promote their expertise and enhance their name-recognition and credibility.
  • Help them communicate their message through social media, blogs and bylined articles.

Services

  • Awards
  • Blogging
  • Bylined articles
  • Expert commentary
  • Media tours
  • Media training
  • Messaging
  • Microsites
  • Presentations & speeches
  • Press & analyst coverage
  • Social media content
  • Social media engagement
  • Social media strategy
  • Speaker placement