Is the news business dying or booming? If you still read newspapers, you may subscribe to the notion that important news has been overtaken by social media clickbait and “Breaking News” banners perma-seared onto cable TV. We’re not going to deny it: it’s ugly for the old guard of the news business. Yet beneath the…
When you hear the word “intern,” you probably picture someone answering phones or getting coffee. Traditional internships are more focused on exposing young professionals to office work than on building real skills, and as a result most interns move on without gaining the experience they need to excel in a full-time position. But what if…
After all the build-up, another RSA has come and gone — proving there’s still more about cybersecurity that all 45,000 of us attendees want to discuss and learn! John Raffetto and I each had fully-packed schedules, zooming between meetings, sessions, receptions, dinners and one-on-ones while trying to get Uber to find us in the crowds….
2019 is the year of the robot. It’s also the year of AI, automation, algorithms, and pretty much any technology that claims to replace human effort or vastly improve upon it. Despite the promise, technology will never replace the empathy, imagination and life experience of a human. As marketers and communicators, we must prepare for…
McAfee As midterm elections approached, RH Strategic helped McAfee, the cybersecurity company, elevate its public position on election security. By leveraging the expertise of SVP and CTO Steve Grobman and promoting McAfee’s research on potential disinformation campaigns on state and local election websites, RH garnered the attention of top-tier reporters in the metro D.C. area…
“Sorry, we don’t cover vendor news.” “We only accept vendor talks as sponsored content.” “If you would like to contribute an article, our Brand Voice team has information about that.” These common responses are familiar for anybody who works with a software vendor on its communications team. All too often an innovative solution that fulfills…
We don’t seek to do work just for the sake of winning an award. But, when we get a chance to pat ourselves on the back for working with great partners and clients, it’s hard to resist the opportunity. The National Capital Chapter Thoth Awards seek to recognize outstanding strategic public relations programs. The RH…
Trish Rimo, who leads RH Strategic’s cybersecurity practice, has a storied career at the intersection of public relations, government affairs and cybersecurity. We recently chatted with Trish, who has represented clients like McAfee, Intel and SAIC, to assess what is top of mind among policymakers in Washington DC. What are lawmakers in DC most concerned…
Mighty tech giants are stumbling. Facebook’s value recently took a $130 billion plunge on the heels of fallout from the Cambridge Analytica scandal. Twitter’s stock took a nosedive the same week amid slow growth and waning public trust. Uber is still picking up the pieces after paying a hacker in a supposed effort to conceal…
DreamBox Learning Education technology company DreamBox Learning, following months of high-profile news coverage earned through its partnership with RH Strategic, made headlines again when it announced a monumental $130 million investment from The Rise Fund. Luminaries and activists like Laurene Powell Jobs and Bono are among the founders of the global impact investing fund managed…
The RH Strategic Podcast recently chatted with Jeff Welgan, CyberVista’s executive director and head of executive training programs, at the 2018 DCA BIG Cyber Growth Summit in Crystal City, Virginia. In our podcast, Welgan discusses empowering executives to manage cyber risks, D.C.’s cyber landscape, and the work CyberVista does in cybersecurity training and workforce development….
The RH Strategic Podcast recently sat with Jennifer Thornton, Greater Washington Partnership’s director of workforce initiatives, at the 2018 DCA BIG Cyber Growth Summit in Crystal City, Virginia. In our podcast, Thornton reveals new research on the Capital Region’s cyber workforce, how to bring more diversity to the field, and most critically, how to align…