These are heady times in the public relations industry with news of layoffs at some of the larger firms and the continued transformation of traditional media practices by social and digital. At RH Strategic, we have always been proud of our position in the PR landscape; our ability to garner great results; and our success…

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The problems with Healthcare.gov will no doubt eventually be repaired by IT pros, but the damage to reputations will sting for years to come. The challenge for the contractors involved is that the standard crisis communications playbook simply doesn’t apply in these situations. This playbook says that in a typical crisis where a corporate reputation is…

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Seattle, which is one of the home bases for our PR firm, is a hugely crowded technology market. Between the excitement of the startup community in the city and the marketplace domination from the tech behemoths like Microsoft and Amazon, it can be really tough for mid-sized B2B enterprise technology companies to get attention from…

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The revelation that the same background-checking firm vetted National Security Agency leaker Edward Snowden and Washington Navy Yard shooter Aaron Alexis has made me think about the importance of support and trust in a process.  Trusting a team, and each individual member, to do the right thing without much supervision is something that most employees…

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As a content strategist working on website projects, I’m usually working with clients trying to launch new sites or redesigns as quickly as possible. Since websites are arguably the best media for establishing brand and communicating with customers and prospects, I can understand why companies want to move their projects along so quickly. All you…

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