Will you be at RSAC 2025? Don’t miss the chance to connect with our technology practice lead Hally Wax to discuss the latest PR strategies and trends in cybersecurity. Contact her at hwax@rhstrategic.com to arrange a time.

 

Our cybersecurity clients range from rapidly growing innovators to industry-leading service providers, policy influencers, and top-tier government contractors. From application security to the cloud, we speak the language of cybersecurity and know how to help our clients grow their market presence and win mindshare.

Safeguarding against cyberattacks is essential for every company with sensitive information, digital assets or critical infrastructure. The rapid evolution of AI, ransomware, third-party risks, nation-state attacks, and government regulations have changed how companies think about cybersecurity.

The way the world communicates about cybersecurity has also changed—and you need true expertise to navigate it all.

RH Strategic specializes in cybersecurity communications. We work with some of the biggest cybersecurity names to build their brands, promote their expertise and solutions, interpret and highlight research insights, and shape nationwide conversations. We’ve also built strong relationships with reporters, analysts, industry influencers, investors and lawmakers to shape the cybersecurity landscape.

Our clients are challenging the conventions of security and setting a new vision for a safer, more secure world. We make sure everyone that matters knows about it.

Cybersecurity Case Studies

Fueling Explosive Cloud Security Growth

When Orca Security, a revolutionary cloud security company, wanted to promote its latest funding round in just a year, RH Strategic was tasked with leading an integrated global media relations and social media launch to drive broad awareness.

By tapping into its relationships and deep IT security, enterprise technology and business media expertise, RH Strategic designed and executed a global integrated media outreach campaign with Orca Security’s three VC firms that achieved substantial visibility for the company’s funding news and technology.

The campaign earned more than 50 pieces of coverage with a potential reach of 645 million estimated monthly visitors in outlets including TechCrunch, Business Insider, The Wall Street Journal, Reuters, Fortune, Axios, BetaNews, SecurityWeek, Dark Reading and more.

Launching A New Cybersecurity Brand

OpenText, one of the largest Canadian software companies, began partnering with RH Strategic to build brand awareness in cybersecurity by spotlighting thought leadership for its experts and leading the cyber resilience conversation.

To start building security media relationships and earn brand recognition from security leaders, specifically SMBs, RH Strategic conceptualized a global SMB ransomware survey. We developed a fully-integrated campaign strategy, including a survey, data analysis, press release, blog post, infographic and a paid article in TechRepublic to build on our earned coverage momentum.

The campaign earned more than 30 pieces of coverage in key outlets including SC Media, Dark Reading, ChannelPro Network, cybersecurity podcast interviews, and more. The paid TechRepublic article also received 12k page views and organic reach.

Sample Media Coverage

Relevant Cybersecurity Blogs

Contact Us for More Information

    In order to provide you with a custom PR program that plugs into your current marketing strategy and drives results in the cybersecurity industry, we need to understand your challenges and business objectives. Please fill out this form so we may contact you and provide an assessment.