In the last decade, climate change has come to the forefront of public consciousness. It’s no longer just an environmental issue, but a pressing economic and social challenge that demands attention and action.

Innovative Cleantech solutions are transforming industries and catalyzing significant growth by addressing environmental challenges including advancing renewable energy technologies, electrifying industrial processes, and pioneering agricultural technologies. However, regulatory challenges, financial barriers, and limited public awareness of the importance of these solutions remain significant.

Our clients operate at the forefront of this exciting transition. We work with them to increase brand awareness for their organization and technology, as well as position their leaders as innovators to drive positive and necessary change.

With extensive experience in public relations and storytelling for emerging technologies, the Environmental and Sustainable Impact team is dedicated to helping our clients share their vision with the world. Whether you’re a visionary startup or an established company elevating your cleantech efforts, RH Strategic believes innovation and sustainability are inseparable, and we are committed to supporting those who make a difference.

Key Industries: Robotics, AgTech, Renewable Energy, Electric Vehicles (EV), Carbon Capture, and more.

Sample Media Coverage

Cleantech Case studies

Scythe Robotics: Driving Emissions-Free Mowing with Talent and Fundraising

Scythe Robotics is on a mission to provide the most advanced and sustainable autonomous technology for maintaining off-road environments safely, effectively, and responsibly.

After a successful Series A, Scythe came to RH Strategic with 7,500 pre-orders for its emissions-free robot, an autonomous lawn mower for the landscaping industry. Filling these orders meant the company needed talent and capital.

Results: The team set out to position Scythe as an innovator and CleanTech thought leader across technology, robotic and sustainability trades, which helped support a successful Series B, including landing a CNBC broadcast feature. The team then utilized the Series B news to promote the company’s hiring messaging at a time when much of the technology sector was laying off employees by the thousands. The result was an exclusive in TechCrunch and more than 30 pieces of coverage in local media, robotics, cleantech, and tech outlets – resulting in a 50% increase in job applications, as well as even more pre-orders for the robot mower.

Mullen Automotive: Electric Vehicle Manufacturer Comes of Age

Mullen Automotive is an emerging electric vehicle maker amidst a sea of similar. While the company brought unique award-winning design, technology, speed, charging and distribution strategies, pre-orders for its EV remained low.

Results: During the 6-month engagement, RH Strategic focused on strategies that would generate awareness, build the brand, and essentially put Mullen on the map. The team provided constant counsel around messaging and announcement strategies, working to utilize deals and news to tell the larger Mullen story and support positive momentum. As a result, Mullen was featured as an industry innovator across dozens of influential publications ranging from the top automotive trades, Detroit automotive press, national business and technology publications. Big wins included feature stories in TechCrunch and Newsweek that positioned the company as an innovator defying the odds. Following this successful campaign, the company’s 30-city test-drive tour sold out in every location.

Relevant Cleantech Blogs

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