You have been working hard for months, maybe years, to get a new product or company ready to launch. You want a big bang—an explosion of attention that keeps expanding. The stakes are high. You have to get it right.
- Help you plan a well-orchestrated launch sequence that supports specific business objectives and meets your criteria for launch success.
- Clarify and differentiate your market position vs. the competition or in an unclaimed niche.
- Amplify your launch in the media through pre-launch briefings and exclusive coverage in a top-tier outlet.
- Plan and manage a launch event that draws media and industry attention to your product or company.
- Join forces with you to light up social media (selected blogs, Twitter, LinkedIn) and inspire your employees to share with their networks.
- Develop a variety of assets to further power your launch–websites, videos, product demos and other marketing collateral.
- Business strategy
- Campaign planning
- Customer evidence
- Hosted events
- Identity & branding
- Market research
- Marketing collateral
- Media tours
- Media training
- Presentations & speeches
- Press & analyst coverage