As Elon Musk works hard to further monetize Twitter, he has simultaneously alienated and infuriated much of the app’s user base. This has opened the door for a few tech companies eager to re-cast their offerings as an alternative (see: Discord and Mastodon). Even former Twitter CEO Jack Dorsey entered the fray with Bluesky, which…
I found this question burning in my mind recently during a meeting with a new business prospect. They wanted our help to position the company and its executives as thought leaders in their particular space. But there we were, hearing in excruciating detail about their vast portfolio of products, platforms and “solutions.” We see this…
