Tell us about your PR background prior to joining RH Strategic.
Prior to RH, I worked in Ketchum DC’s Corporate and Public Affairs practice, where I helped support media relations and communications initiatives for healthcare, consulting, tax and association clients. I have also worked for The San Francisco Chronicle/SFGate, Gambel Communications, Tulane University’s Office of Communications and The Distillery, an online media startup with a focus on female entrepreneurs. I am extremely passionate about writing, media, tech and entrepreneurship; nothing inspires me more than effective communications strategy.
When you are not working hard for your clients, where can we find you?
I can usually be found trying different restaurants in the metro D.C. area, reading a new non-fiction book, catching up on the latest episode of Black Mirror or planning my next outdoor adventure!
How do you stay updated on public relations trends?
I am a news junkie, so I constantly read about the newest developments in industry and policy. I’m an avid reader of Politico, The Hill, New York Times, TechCrunch and Fortune, to name a few. In PR, it’s important to always stay on top news and media trends; you never know when the right opportunity will present itself for a client placement. I also keep close tabs on what competitors are doing, which is often a good indicator of general PR trends.
How would you spend your perfect Saturday night?
My perfect Saturday night involves eating a delicious home cooked meal or trying one of D.C.’s many restaurants with friends. I also love a good weekend happy hour.
What about PR excites you the most?
Working in PR means that I get to work at the intersection of media, policy and the corporate world – what could be more exciting? I love being able to analyze the current news landscape and score media placements for clients by connecting what they do to new and existing conversations.
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RH Strategic is a Seattle and D.C.-based communications firm providing strategic public relations for innovators in the technology, public sector and healthcare markets.