As public relations professionals, we are often like surfers – aware that epic waves will occasionally arrive and therefore doing our best to pre-position ourselves (for our clients) to catch and ride them all the way to media coverage glory. It doesn’t always work out that way, even when the approaching wave is a rare…
Are you a public relations professional? Are you looking for terrific opportunities to work in a hands-on environment and generate meaningful results for innovative companies in technology, healthcare, and government? If so, I may have a job for you. RH Strategic is looking to hire an account executive, senior account executive, and account supervisor. We…
If you are an experienced PR professional in the Seattle or Washington, D.C. area, send us your resume: jobs@rhstrategic.com. We are looking for talented pros who have agency experience and two or more years in the PR/communications industry. Business is great, so please let us know if you are interested in joining the team!
If the fourth quarter of 2011 was any indication of the economy, things are looking up for 2012. I am happy to report an expansion of staff in our Washington, D.C. office, with the recent hires of Will Rodger and Lianna Catino. John spoke of Lianna in a recent post, so I will not revisit…
As a Washington D.C. and Seattle public relations and marketing firm, we are on the receiving end of countless inquiries from people who are anxious to find a job.We get it – unemployment is high and lots of people are looking.We are not currently hiring, but we do have some tips to help you get…
The American Telemedicine Association kicked off its Fall Forum here in Anchorage this week. Attendees got a close-up look at the struggles rural Alaskans have endured to obtain basic healthcare services. As a public relations firm that is always after a good story, we can confidently state the Alaskan story has got it all. Ron…
“It takes many good deeds to build a good reputation, and only one bad one to lose it.” – Benjamin Franklin I recently read an article in InformationWeek about the rising number of cyber-attacks on the federal government. Although the technology industry as a whole has been focused on cyber-security for some time, I have,…
Geoffrey Moore’s “How can it be that I am so powerful as a consumer and so lame as an employee?” becomes “How can it be that I am so powerful as an information gatherer and so lame as an information distributor?”
Tools for public relations professionals are few and far between; we often are left at the mercy of our creative right brain to pull off some of the most comprehensive PR stunts possible. However, we all have one tool – technology – at our fingertips; literally, many of us sit at computers all day. I…
A look at the media outlets we persuaded to pay attention to our clients and cover them in 2010…
The Washington Post’s Howard Kurtz has written a revealing column on the machinations he and his fellow reporters must go through to cause their articles to show up in Google search results. We go through a similar process when we write press releases, and it can challenge a copywriter’s sensibilities. Unfortunately for the Post, it…
BP’s PR problem isn’t a PR problem… it’s an unstoppable gushing well problem. However that hasn’t stopped some crisis PR “experts” from rushing to the media to offer their opinions on what BP should be doing differently to enhance its image. Hey, it’s good exposure for the PR experts, I’ll give them that. But frankly,…
