Black History Month has ended, but we want to continue celebrating Black media trailblazers every day — especially those who are advancing important conversations and helping build a more diverse and inclusive industry. This month, we wanted to shine a light on a few podcasts with Black hosts and journalists who have contributed to the…
Every news cycle follows a pattern. No matter what industry or sector you work in today, this cycle is ever-evolving and often chaotic. In cybersecurity in particular, new attacks and data breaches emerge almost every day. How can you seize on this cycle to elevate thought leaders and raise brand awareness? Let’s take the recent…
One year into the Biden administration, our political landscape continues to be in flux. Supreme Court Justice Breyer’s resignation, upcoming midterm elections, and the ongoing pandemic are changing the playing field and shaping policy priorities. How can public affairs help companies navigate these shifting legislative priorities? To answer that and other questions, we sat down…
If you had $300 to give to any charity this season, which one would you choose? For the second year in a row, we asked RH Strategic staff this question. Each staff member then selected an organization of their choice to receive $300 provided by the firm. Together, we donated more than $11,000 to charitable…
Debates surrounding improving our nation’s infrastructure have been at the forefront of news cycles since the beginning of summer. With over $1 trillion dollars in investment opportunities on the table, there has been significant opportunity to advance policy priorities and influence the future — if organizations act strategically. The potential passage of the Infrastructure Investment…
Everything’s online now — even finance. During the pandemic, businesses around the world had to switch to a digital-first model, and that’s especially true of the financial services industry. With that shift came the question: how to scale up services while ensuring the highest levels of cybersecurity? Our PR pros have been working in cybersecurity…
Time-consuming, painstaking, laborious — these words all describe the PR agency RFP process. This process is always resource-intensive and only sometimes achieves the desired results. So, what can you do to alleviate the burden and get better results? Before you commit to a lengthy RFP process for selecting a PR firm, you should first know…
For many, having a PR firm on retainer is a signifier of being established as a company. But not every organization needs a PR firm or is ready to invest in PR. So, how do you know when you need PR? Here are some situations that indicate you may be ready. Time-sensitive Situations A crisis…
Following the November elections, we predicted how tech policy issues would fare under a Biden administration and a new Congress, as well as tips for how media pros should communicate about them. The predictions held up well for Biden’s first 100 days in office. Now, more than a hundred days in, we highlight two of…
Over the past year, the COVID-19 pandemic has highlighted how intimately entwined our public policy is with our healthcare system. From stimulus funds to vaccine prioritization to new health technologies, the government and the healthcare industry have been — and must continue — working together to ensure effective public health responses and recovery. To understand…
What constitutes PR success? How do you establish and measure key performance indicators (KPIs) and return on investment (ROI)? Measuring the value of PR can be a challenge, and the reality is that the metrics used to determine success are different for each organization. So, how do you know which metrics are meaningful for you?…
Every four years, the United States has an opportunity to shift gears and move in a new direction. With the Biden administration, the U.S. has ushered in a new era — but we will need more than a new voice in the White House to solve society’s biggest challenges. Most of the challenges we face…
