Experts say we have been in a low-grade global cyber conflict for much of the past decade. Since the Stuxnet virus that disrupted Iran’s nuke-building capacity in 2010, followed by the Shamoon virus that disabled Saudi Aramco’s oil production in 2012, governments have pointed their cyber arsenals at one another in frightening ways. At the…
Are you ready for 2020? Before the new year gets into full swing, take a moment to mark your calendar with these top five healthcare industry events. Take note: the first (and biggest!) is in March – just a few months away. If you’re interested in attending or exhibiting, register soon. 2020 promises to be…
Over the past year, business leaders worldwide have been sensing that confidence is low – but where’s the data to support that? The 2019 Worldcom Confidence Index fills that void with hard data gathered using a survey methodology powered by artificial intelligence. Worldcom Public Relations Group commissioned research company Advanced Symbolics Inc. (ASI) to assess the…
Every U.S. presidential election is a turning point – perhaps none more so for modern healthcare than the 2008 election. That resulted in major shifts in our society that impacted the way we think about obtaining and paying for care. Much has changed in all facets of healthcare in the nine years since President Barack…
We are honored to announce that RH Strategic is the winner of TWO PRSA Thoth Awards! Our work was recognized in the Media Relations: Business category for McAfee’s Election Security Campaign and the Public Affairs category for Intel’s Privacy Policy Leadership Campaign. This awards program recognizes the creativity and accomplishment of PR firms in the…
In 2014, we wrote a blog introducing readers to the top 11 cybersecurity reporters at that time. Much has changed in the past five years. Cybersecurity has evolved to protect businesses and individuals from the ever-shifting threat landscape. Today, cybersecurity experts are focused on deepfakes, quantum computing and increasing regulation, including the California Consumer Privacy…
At RH Strategic, we take pride in the results we achieve for our clients every day, but sometimes the results of our campaigns exceed expectations and are worthy of more than a pat on the back. We’re thrilled to announce RH Strategic is a category winner for Ragan’s PR Daily Awards “Education Campaign” for our…
Is the news business dying or booming? If you still read newspapers, you may subscribe to the notion that important news has been overtaken by social media clickbait and “Breaking News” banners perma-seared onto cable TV. We’re not going to deny it: it’s ugly for the old guard of the news business. Yet beneath the…
When you hear the word “intern,” you probably picture someone answering phones or getting coffee. Traditional internships are more focused on exposing young professionals to office work than on building real skills, and as a result most interns move on without gaining the experience they need to excel in a full-time position. But what if…
2019 is the year of the robot. It’s also the year of AI, automation, algorithms, and pretty much any technology that claims to replace human effort or vastly improve upon it. Despite the promise, technology will never replace the empathy, imagination and life experience of a human. As marketers and communicators, we must prepare for…
McAfee As midterm elections approached, RH Strategic helped McAfee, the cybersecurity company, elevate its public position on election security. By leveraging the expertise of SVP and CTO Steve Grobman and promoting McAfee’s research on potential disinformation campaigns on state and local election websites, RH garnered the attention of top-tier reporters in the metro D.C. area…
“Sorry, we don’t cover vendor news.” “We only accept vendor talks as sponsored content.” “If you would like to contribute an article, our Brand Voice team has information about that.” These common responses are familiar for anybody who works with a software vendor on its communications team. All too often an innovative solution that fulfills…
