We are honored to announce that RH Strategic is the winner of TWO PRSA Thoth Awards! Our work was recognized in the Media Relations: Business category for McAfee’s Election Security Campaign and the Public Affairs category for Intel’s Privacy Policy Leadership Campaign. This awards program recognizes the creativity and accomplishment of PR firms in the…
In 2014, we wrote a blog introducing readers to the top 11 cybersecurity reporters at that time. Much has changed in the past five years. Cybersecurity has evolved to protect businesses and individuals from the ever-shifting threat landscape. Today, cybersecurity experts are focused on deepfakes, quantum computing and increasing regulation, including the California Consumer Privacy…
We live in an era of deepfakes, AI and proliferating social media use. We no longer rely solely on print newspapers and magazines to stay informed. A simple “BREAKING” tweet has the power to instantly change the course of an evolving narrative, tank stocks and trigger a spiral of false information. How did we get…
At RH Strategic, we take pride in the results we achieve for our clients every day, but sometimes the results of our campaigns exceed expectations and are worthy of more than a pat on the back. We’re thrilled to announce RH Strategic is a category winner for Ragan’s PR Daily Awards “Education Campaign” for our…
Is the news business dying or booming? If you still read newspapers, you may subscribe to the notion that important news has been overtaken by social media clickbait and “Breaking News” banners perma-seared onto cable TV. We’re not going to deny it: it’s ugly for the old guard of the news business. Yet beneath the…
When you hear the word “intern,” you probably picture someone answering phones or getting coffee. Traditional internships are more focused on exposing young professionals to office work than on building real skills, and as a result most interns move on without gaining the experience they need to excel in a full-time position. But what if…
After all the build-up, another RSA has come and gone — proving there’s still more about cybersecurity that all 45,000 of us attendees want to discuss and learn! John Raffetto and I each had fully-packed schedules, zooming between meetings, sessions, receptions, dinners and one-on-ones while trying to get Uber to find us in the crowds….
2019 is the year of the robot. It’s also the year of AI, automation, algorithms, and pretty much any technology that claims to replace human effort or vastly improve upon it. Despite the promise, technology will never replace the empathy, imagination and life experience of a human. As marketers and communicators, we must prepare for…
McAfee As midterm elections approached, RH Strategic helped McAfee, the cybersecurity company, elevate its public position on election security. By leveraging the expertise of SVP and CTO Steve Grobman and promoting McAfee’s research on potential disinformation campaigns on state and local election websites, RH garnered the attention of top-tier reporters in the metro D.C. area…
“Sorry, we don’t cover vendor news.” “We only accept vendor talks as sponsored content.” “If you would like to contribute an article, our Brand Voice team has information about that.” These common responses are familiar for anybody who works with a software vendor on its communications team. All too often an innovative solution that fulfills…
We don’t seek to do work just for the sake of winning an award. But, when we get a chance to pat ourselves on the back for working with great partners and clients, it’s hard to resist the opportunity. The National Capital Chapter Thoth Awards seek to recognize outstanding strategic public relations programs. The RH…
Trish Rimo, who leads RH Strategic’s cybersecurity practice, has a storied career at the intersection of public relations, government affairs and cybersecurity. We recently chatted with Trish, who has represented clients like McAfee, Intel and SAIC, to assess what is top of mind among policymakers in Washington DC. What are lawmakers in DC most concerned…
